Strategic Paid Media Specialist

Bauer College of Business

A Texas-based educational institution is seeking a Paid Media Specialist responsible for managing paid search engine marketing activities.

The ideal candidate should have 1-3 years of experience in SEM, strong analytic and communication skills, and the ability to manage multiple client accounts.

Key responsibilities include developing PPC strategies, executing keyword analysis, and ensuring effective campaign performance. The role requires proficiency with search engine interfaces and reporting tools, alongside a Google AdWords certification.

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