Digital Marketing Analyst

Position Overview

RealREPP, a full service recruiting firm, is currently partnered with a direct seller insurance company with a national presence in recruiting for a Marketing Analyst, Digital. This opportunity offers an excellent base salary + an industry leading benefits package along with a collaborative and innovative company culture.

Key Responsibilities

• Work with outside agencies and inside partners to collaborate, troubleshoot and review data tracking and reporting for consistency and accuracy
• Develop reports and data visualizations for ongoing measurement for omnichannel marketing including advertising, direct mail, addressable media, online marketing, SEM, email, and other marketing campaigns
• Proactively analyze prospect, customer, and competitor related data to extract actionable insights for marketing planning and decision-making
• Communicate research and analytical findings and implications to management
• May be called upon for additional duties

Required Qualifications

• A bachelor’s degree is required
• Hands on experience with data analytics and report building is a must
• Excellent mathematical skills required
• Able to approach issues proactively and prioritize/reprioritize in a dynamic work environment
• Strong verbal and written communication skills along with excellent analytical and problem-solving skills
• Experience with digital analytics tools and tag managers such as Adobe, Google Analytics

Preferred Qualifications

• A master’s degree is preferred
• One year or more relevant experience is preferred
• Strong statistical background preferred
• Advanced knowledge of spreadsheets and database programs such as Excel and Access, and proficiency in statistical and reporting tools such as SAS, Tableau, and MicroStrategy
• Knowledge of programming languages such as Python, R, SQL is a plus

Benefits & Perks

• Excellent base salary
• Industry leading benefits package
• Collaborative and innovative company culture