Marketing & Communications Director

Marketing & Communications Director

The Marketing and Communications Director leads the Hobby Center's marketing and sales campaigns, audience development initiatives, and strategic communications to drive attendance, ticket revenue, patron loyalty, and brand awareness.

This individual will focus on transformational growth of audiences for key programming initiatives, defining how the Hobby Center cultivates new audiences, deepens existing relationships, and connects with our community.

This role blends creativity with strong analytics and data-forward strategy, delivering on immediate revenue and attendance goals while fostering long-term loyalty and brand equity.

• Develop and implement programs to foster patron loyalty from first-time ticket buyer to Hobby Center ambassador and advocate.
• Manage direct marketing campaigns for the acquisition, growth, and retention of patrons, including but not limited to direct mail, email, digital advertising, social media, SMS, and other channels.