Director of Performance & Growth Marketing

Job Description

In-House | Houston Area | Confidential Search

Total Comp ~ $140K (Base + Performance Bonus)

Not Remote

This is a confidential search for a senior marketing leader to join the executive team of a profitable, growth-focused services company.

We are looking for someone who understands how people decide to buy, knows how to reach them across channels, and can prove what’s working with data.

This role blends performance marketing, messaging, social, and measurement — with real influence over strategy.

The Role

You will own demand generation end-to-end: paid media, social, SEO, messaging, and conversion — and work closely with Sales, Operations, and Finance to drive growth that actually shows up in revenue.

You won’t just run campaigns.

You’ll help decide where to invest, what to say, and how to measure success.

This is an in-office, executive-level role.

What You’ll Own

Paid media strategy and execution (Google, Meta, and performance-focused channels)
Organic and paid social strategy that supports demand, not just awareness
Messaging and positioning that resonates, lands, and drives action
SEO and conversion optimization focused on qualified leads
Measurement frameworks that connect marketing activity to revenue
Budget ownership, forecasting, and performance reviews
Cross-functional collaboration with sales leadership to improve lead quality and close rates

Executive Expectations

Participate in growth and strategic planning discussions
Bring insights, tradeoffs, and recommendations — not just reports
Translate data into decisions the leadership team can act on
Collaborate openly and productively across departments
Balance creativity with discipline and measurement

The Bar (Yes / No — Be Honest)

Can you…

? Build and scale PPC campaigns that generate calls and form fills?
? Use social (paid and organic) as part of a demand engine — not just content?
? Craft messaging that makes people want to buy, not just notice?
? Test and refine creative based on performance, not opinion?
? Audit a website and produce clear SEO and CRO action items?
? Measure marketing beyond surface metrics (ROAS, CPL, pipeline, revenue)?
? Explain what’s working — and what’s not — in plain language?
? Work closely with sales without blame or defensiveness?
? Make judgment calls with imperfect data?

If most of these are yes, this role is likely a fit.

What We Value

Collaboration over silos
Clear thinking over jargon
Curiosity about buyer behavior
Accountability paired with trust
Respect for the business as a system

What This Is Not

Not remote
Not brand-only
Not a content calendar role
Not an agency manager

Compensation

Target total compensation: ~$140K
Base salary plus performance-based bonus
Bonus tied to measurable outcomes and company growth

If you are a marketer who understands buyers, messaging, channels, and measurement — and wants a seat at the table shaping growth — this is worth a conversation.

Director of Performance & Growth Marketing - Brand

Job Description