Media Buyer/Planner in Houston

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Job Description

Media Planner & Buyer— Bilingual / Multicultural (English/Spanish)

Location: Role is onsite in Houston, Texas

Lopez Negrete Communications is seeking a Media Planner & Buyer to develop and execute integrated media strategies. This role supports multicultural and bilingual campaigns across traditional platforms, ensuring efficient buys, strong performance, and impactful reach.

Key Responsibilities

• Build strategic media plans aligned to client goals, targeting Texas DMAs and multicultural audiences
• Recommend channel mix across TV, radio, OOH
• Negotiate with vendors and manage IOs, budgets, flighting, and added value
• Oversee trafficking, creative rotations, and campaign pacing
• Monitor performance, optimize mid-flight, and provide post-campaign insights and reporting
• Collaborate cross-functionally with account, creative, and analytics teams

Qualifications

• 4–7+ years in media planning and/or buying (agency or in-house)
• Experience buying and planning Texas markets and working with bilingual/multicultural audiences
• Strong knowledge of media KPIs
• Bilingual English/Spanish a MUST.

Great opportunity for a strategic + detail-driven media professional passionate about multicultural marketing.

If you are interested in applying for this job please press the Apply Button and follow the application process. Energy Jobline wishes you the very best of luck in your next career move.